Google Ads and Local Services Ads
Google Ads: show up at the top when they are ready to call
A flat $500 a month for the management. Your ad budget is paid straight to Google at the amount you approve, never marked up and never hidden in the fee.
Sounds familiar?
- Slow months you need to fill
- A past agency that owned your ad account
- Clicks but no calls
- No idea what a lead costs you
What google ads and lsa is, and what it costs
Search ads reach people at the exact moment they type what you do and where. Local Services Ads put a verified listing above everything else for eligible trades. Both can bring in calls from the first week, and both waste money fast without someone watching the search terms every week.
Management covers the whole job: the campaign build, keyword and search-term work, ad copy and extensions, landing pages that match the ad, conversion tracking for calls and forms, weekly bid and budget optimization, and a monthly report that shows cost per lead, not just clicks.
The fee is $500 a month per platform. The same flat fee runs campaigns on Reddit, Amazon, Pinterest, TikTok, ChatGPT ads and other platforms when they fit your customer. For video on Facebook and Instagram, see Meta video ads.
Ads work best when the landing page loads fast and says the same thing as the ad, which is why a website rebuild often comes first. Your Google Business Profile matters too: Local Services Ads lean on your reviews.
What's included
Everything in the price
- Campaign and account build in your own Google Ads account
- Keyword research and weekly search-term review
- Ad copy, extensions and landing-page match
- Local Services Ads setup and lead management where eligible
- Conversion tracking for calls, forms and chats
- Weekly bid and budget optimization
- A monthly report: spend, leads, cost per lead, what changed
What you get
In your hands
- Your own ad account, with you as the owner
- A budget you set and can change any time
- A monthly plain-English report and a call when you want one
How it works
From a short call to a plain-English report
A short call
Fifteen minutes on what you do, where you want work from and what you have now. No pitch deck.
A written plan with prices
Every line priced from the published list, with what is included under each one. Nothing hidden until the invoice.
Build and review
You see the work on a private link and mark what to change before anything goes live.
Launch, measure, report
We switch it on, measure it before and after, and send you the numbers in plain English.
Questions
Google Ads and LSA: common questions
What does Google Ads management cost?
Management is a flat $500 a month per platform. Your ad spend is separate, billed to you directly by Google at a budget you approve.
How much should I spend on ads?
It depends on your trade and city. The written plan proposes a starting budget from the search volumes and costs per click in your area, and you can change it any time.
Who owns the ad account?
You do. The account is created under your business, and AWC works in it as a manager. If we part ways, everything stays with you.
More from AWC
Other services, each with its price
Meta video ads
$750 /monthFacebook and Instagram video campaigns managed for $750 a month. Ad spend billed separately.
See what's includedEmail campaigns
$150 /monthDesigned, written and segmented sends to your customer list, $150 a month.
See what's includedSee every service with its price on the full list of services, or build an estimate with the estimate builder.
Know the price before you call.
Build your estimate from the published price list, or just call or text and talk to a person.